Make your wines stand out.
They deserve the spotlight.
Use our tools to promote your awards, differentiating your wine from the crowd.
Congratulations on your win at the Boston Wine Competition. Now it’s time to share your success and differentiate your brand from everyone else. We offer exposure through events, print, web, imagery, point-of-sale, and social media channels, so that you stand out in a crowd.
Winners Press Kit Options.
Publishing awards.
All platinum, gold, and premium award winners are recognized in the Boston Globe, which reaches over 223,000 subscribers, making the entry fee well worth the investment. All winners are recognized on bostonwinecomp.com.
Public tasting events.
Sign up to attend one of many New England wine & food festivals, including the Newport Mansions Wine & Food Festival, Mass Food & Wine, the Worcester Wine Festival, Slow Wine New York, and Martha's Vineyard Food & Wine Festival. This is your chance to showcase your award-winning wine to wine lovers across the East Coast!
Press templates.
Use our press template to create your own press release. Send it to your distributors, importers, retailers, and consumers. Winners will receive a link to the press release to use for marketing purposes.
Marketing material.
Make sure your bottles stand out with our Boston Wine Competition (BWC) marketing material. Bottle stickers and promotional material is available for purchase to differentiate your brand from the competition. We partner with First in Print to customize BWC shelf talkers, stickers, and bottle neckers.
Social media.
Share your win on social media with our hashtags #BWC2022 #BWC2023 #BWC2024 #bostonwinecomp #winecomp #bostonwinescene and add our handles Instagram @BostonWineComp_ and Twitter @winecomp to get RTs from us and our partners.
Club shipments and internal marketing.
Announce your win to the world! Write a blog post, or send the news via a newsletter. Better yet, encourage wine club signups by creating a special package that contains your winning wine every year.
“Our competition celebrates wines that capture the essence of art and science in the glass, from vine to bottle. This competition not only analyzes quality, but places emphasis on what differentiates it from the pack. We are inspired by differentiators and celebrate what each winemaker brings to the table.”
— Raye Bouschet, Executive Director and cofounder of the Boston Wine Competition